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  • How to Gain Better Retention Rate for DTC Shopify Website?

    Retention Rate is one of the top metrics for DTC website owner. Acquiring a new customer is always a challenging and expensive task for any DTC business owner. In addition, Retention brings customer to buy same or other product from website with spending extra dollars. With retention, DTC business owners can bring a trust badge…

  • 6 Optimization for your Low performing Keywords

    Are you finding difficulty in optimising your low performance keywords? And, it impacting your ads bidding and targeting. If yes, follow these steps to Optimize your keywords and gain better control on your ads. 6 Best Optimization for Low Performing Keywords Use Long Tail Phrase Match Keywords Google always work on their keywords strategy to…

  • Introducing behavioral modeling in path and funnel reports

    Behavioral modeling is now available in any exploration or report that includes paths and funnels in Google Analytics 4. Get a complete view of performance across the entire path to conversion! Tutorial to Build Funnel Customer Journey Report. Funnel Report in GA4 for Behavioral Pattern of the Users Funnel report is used to optimize your…

  • Session Conversion Rate v/s User Conversion Rate

    Do you know difference between Session Conversion Rate and User Conversion Rate? Do you know the difference between Session Conversion Rate and User Conversion rate in GA4. Yes, they both are different and optimizing with wrong numbers can be a disaster for your revenue graph.  ✅User Conversion Rate – The User conversion rate represents the…

  • Shubham Shrivastava Performance Marketing Consultant for D2C Business

    Hi! Looking for Performance Marketing Consultant. My Name is Shubham Shrivastava. I am native from Indian Central Part. I am working with Bombay Shaving Company as Performance Marketing Manager and learning experience with Daily Life Part Time Project. With almost experience of 7+ Years in Digital Marketing, I have narrow down my subject expertise in…

  • 5 Best Practice to Optimize CTR in Google Ads

    Please Visit our YouTube channel for Video of 5 Best Practice to Optimize CTR in Google Ads Click Through Rate – In a simple term it is a ratio people often see your ads and ends up with clicking on it. CTR is a metrics to measure or gauge your Google ads keywords, image, or…

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